CWM^TM

Chartered Wealth Manager
 

Wealth Management is one of the fastest growing disciplines of the banking sector. Wealth Management encompasses private banking, estate planning, asset management, legal service resources, trust management, investment management, taxation advice, and portfolio management. Professionalism in the above areas can help high net worth customers to get a clear understanding of their risk capabilities, providing them with advisory service and customized investment portfolios.

With the emergence of wealth management as a career opportunity as well as a professional service under high demand, Chartered Wealth Manager™ (CWM™) credential is a comprehensive and unique program designed for any financial service provider who aspires to take a managerial role in the business of serving affluent customers. Qualifications awarded by AAFM are highly recognized globally, especially by the China Bankers Association, the Monetary Authority of Singapore, the Dubai Stock Exchange, the Kuwait Institute of Banking Studies and numerous other professional and trade associations in Asia, Europe, Middle East, UK and USA.

In-house/On-site Training:

If you have more than 7 people, we will come to you for 5 days for the intensive training.

Seminar/Workshop:

The 5 days seminar/workshop conducts regularly for 20 people to give intensive training (check location near to you)

Board Audience:

This course has been extensively revised from previous years and is suitable for all those with a finance background who wish to move into wealth management or existing wealth management practitioners who want to cement their knowledge and achieve a professionally recognised certification.

Day One:

Introduction to Wealth Management
• Defining premier retail banking, wealth management and private banking – why they are different
• The relationship component – why it’s so important
• The psychology of High Net Worth (HNW) investors – what’s important, what’s not

Corporate Finance and the Operation of Capital Markets
• Corporate finance principals
• Capital markets operations
• Debt versus equity

Day Two:

Advanced Relationship Selling Techniques
• Advanced sales and marketing concepts
  - Tactical sales skills
• Lead generation
• New client acquisition
• Handling client meetings
  - Needs-based selling versus product or risk based
• Strategic relationship management
  - Targeting the top customers
  - Deepening relationships over time
  - Strategic selling skills
  - Customer targeting and gap analysis

Financial Marketing and Advanced Communication Tools
• Marketing banking products
  - Changing consumer behaviour
  - Developing new products and services for banks
  - Promotion and communication
• Use of web, email, and new communication channels with your customers

Day Three:

Asset Classes And Financial Planning Principals
• Financial planning concepts and principals
• Asset classes, model portfolios and yields
• Asset allocation and portfolio management

Wealth Management – Core Investment Products
• Protection versus wealth accumulation
• Core investment products
  - Mutual funds, unit trusts
  - Bonds and Sukuk instruments
  - Term life, Takaful, annuity and other life products
  - Structured savings plans including funds, equities and bonds

Day Four:

Advanced Wealth Management Products
• Detailed product structures including:
  - Private equity, IPOs, M&As
  - Alternative investments
• Derivatives
• Hedge funds
• Commodities
• ForEx
• Islamic
  - Trusts and family office

Day Five:

Modern Portfolio Theory
• Advanced portfolio theory
• Risk and diversification
• Managing risk

Sophisticated Portfolio Management
• Structured products
• Managing and constructing large-scale portfolios
• Managing inherited wealth

Breakout Session Preparation (one hour):
Each group will present their solution/needs-based selling plan to the two segments they have chosen to specialise in.

Final Examination and Assessment
The examination will be a one hour multiple-choice questionnaire and a passing grade is a requirement for the award of the CWM^TM designation.